FLYING DUCK 
STUDIO LAB

3D Animation

discover what it is and the process behind it

3D animation is the process of generating three-dimensional moving images in a digital environment. Careful manipulation of 3D models or objects is carried out within 3D software for exporting picture sequences, giving them the illusion of animation or movement.

which is better - 3D or 2d animation?

None is better or worse.

Each of these types of animation is self-sufficient and has its own niche in modern film, advertising and video game production. Comparing 2D and 3D animation is initially a large-scale and challenging task since they differ in almost all aspects.

We usually recommend a combination of both techniques to facilitate the process and get the most out of each of them. 

DISCOVER THE

3D ANIMATION PROCESS

The process of production is successfully completed with the careful combination of the following sections:

 

Brief, script and visual development

It’s fundamental to get a clear idea of your requirements, visual style and timings regardless of the technique. It doesn’t matter if it’s 2D or 3D. Let’s figure out the best way to convey your message BEFORE digging into the animation stage.

Modelling

The phase that describes the procedure of generating 3D objects within a certain scene.

Layout and animation

This phase describes the process followed for positioning and animating the objects within a certain scene.

Rendering

Rendering describes the end result or output of completed computer graphics.

Rendering

Where we stitch all the renders together. Post production also includes adding video effects, VO and a soundtrack.

3D Animation pros and cons

pros

  • You can easily rotate around characters and scenes

  • It also allows your characters to rotate in 3D space without having to redraw each frame

  • Once you have modelled your character, you can reuse them in an infinite amount of new projects, which will save you both time and resources

cons

  • 3D is tricky to stylise compared to the vast array of styles that can be created in 2D

  • More expensive than 2D

  • There are several elements involved in making an animation in 3D that complicate the process compared to 2D animation.

  • Render time. By far the most time consuming than the majority of 2D animation styles.

3D Animation examples

easy

medium

complex

3D Animation Software

Software commonly used by professionals include:

free software

Our Animation Services

From revamping your social content to creating intricate long-form trailers for your next product launch, 3D is a great solution to bring to life your content in a way like no others.

Below you can find some of the products and services we can help you with.

01_FlyingDuck_Animation_Icon_v01

Animation and motion graphic productions

corporate responsibilitY

Movie & documentary post production

TRAINING AND EDUCATIONAL CONTENT

Environmental awareness content

Social
content

EXPLAINERS

CORPORATE CONTENT

Short live-action productions

Commercial post production

Design and Visual Art productions

Sound

Animation and motion graphics for films

CORPORATE RESPONSIBILITY

MOVIE & DOCUMENTARY POST PRODUCTION

TRAINING AND EDUCATIONAL VIDEOS

Enviromental awareness content

Social Content

Explainers

Corporate videos

Short live-action productions 

Commercial postproduction

Design and Visual Art productions

Sound 

3d Animation costs

Below we include a list of  indicative costs of 3D animation per minute, excluding studio costs.

The table below shows an approximate range of 3D animation costs per minute for small companies and charities. Branded and commercial projects are normally budgeted depending on several factors such as license, exposure, etc:

  • SIMPLE – £6,300

  • STANDARD – £9,400

  • MEDIUM – £19,000

  • COMPLEX – £25,000

For a more detailed breakdown of our animation costs, please visit our guide on how much a 1min animation costs.

Contact us

If you are looking for an animation studio to help you reinvent your content, give us a quack and we will be in touch in no time!

+44 7517060213

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+44 7517060213
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